| So which is more important, to please the | | | | blatantly obvious to the reader that you are |
| visitors or the search engine spiders? The | | | | trying to attract search engine spiders to |
| unequivocal answer is to please the visitors. | | | | your site. Make an effort to make sure that |
| What good is a site that attracts spiders but | | | | your keywords and keyword phrases flow into |
| not actual people? And what good is a site | | | | the content of the article. This is easier |
| that only attracts some visitors but not | | | | said than done, but can be accomplished with |
| search engine spiders? | | | | a little fine tuning. |
| | | | |
| In this article, we will go over writing | | | | But what about search engine spiders? How do |
| content that interests and pleases both your | | | | I please them? |
| readers and the spiders. | | | | |
| | | | Search engine spiders are actually very easy |
| So how do you write content that pleases a | | | | to please, much easier than actual human |
| visitor? | | | | beings. This is because search engine spiders |
| | | | aren't subjective-they don't care what the |
| First, stick to writing content that is | | | | subject is about; they just care about the |
| relevant to your site. That means that if | | | | number keywords and keyword phrases. |
| your site is about Rock music, you should not | | | | |
| have any content about dogs, as that only | | | | The only way you can possibly displease a |
| makes your site look bad and repels visitors. | | | | search engine spider is by overusing a |
| | | | keyword/keyword phrase and making your site |
| Second, write content in an easy to | | | | smell like spam. Search engine spiders are |
| understand, conversational format. Do not use | | | | now more advanced than ever, and so they are |
| big, fancy words just for the sake of looking | | | | better able to ignore sites that are full of |
| smart or pleasing search engine bots. I | | | | spam. Too many keywords or keyword phrases |
| can't count the number of times I've visited | | | | that are blatantly there will hinder your |
| a site with content that is so hard to | | | | site from being crawled by spiders. |
| comprehend that I do not wish to ever come | | | | |
| back to that site again. You want to make a | | | | Keyword density of 1-3% is generally |
| good first impression on anyone who takes the | | | | considered to be good. Any less than 1% is |
| time to look at your site, so make sure your | | | | bad and will make it harder for your site to |
| content is easy to understand. | | | | get listed on search engines; any more than |
| | | | 4% makes your site look like spam. Keyword |
| Third, never ever write content that is long, | | | | density is basically the number of keywords |
| dull, and boring. If the point you are | | | | or keyword phrases in a piece of content |
| trying to get across can be said more | | | | divided by the total number of words. |
| concisely in 500 words, than why waste | | | | |
| another 300 words droning on and on about the | | | | Before you write your article, take some time |
| topic? This is a huge turnoff to potential | | | | to make up a short list of keywords that are |
| visitors. | | | | relevant to the topic at hand. Then try to |
| | | | naturally sprinkle them into your content, so |
| Fourth, make sure that all of your content is | | | | that your content will please both the search |
| grammatically correct. I know, this is hard | | | | engine bots and your readers. If you are able |
| because we live in the instant messenger | | | | to do that, you will have a successful site |
| world, where sentences like "how r u?", are | | | | in no time. Not only will the search bots |
| thought to be acceptable. However, anyone who | | | | love you, but actual people will, too! |
| is well-educated will appreciate good | | | | |
| grammar. Make your site shine in this | | | | Writing content that is good for both people |
| department. | | | | and search engines is an absolute essential |
| | | | to making your site a powerhouse. So follow |
| Fifth, don't overuse keywords and keyword | | | | the rules above and you will be able to write |
| phrases. In other words, don't make it | | | | excellent, pleasing content! |