| So which is more important, to please the visitors or | | | | engine spiders to your site. Make an effort to make |
| the search engine spiders? The unequivocal answer is | | | | sure that your keywords and keyword phrases flow |
| to please the visitors. What good is a site that | | | | into the content of the article. This is easier said than |
| attracts spiders but not actual people? And what | | | | done, but can be accomplished with a little fine tuning. |
| good is a site that only attracts some visitors but not | | | | But what about search engine spiders? How do I |
| search engine spiders? | | | | please them? |
| In this article, we will go over writing content that | | | | Search engine spiders are actually very easy to |
| interests and pleases both your readers and the | | | | please, much easier than actual human beings. This is |
| spiders. | | | | because search engine spiders aren't subjective-they |
| So how do you write content that pleases a visitor? | | | | don't care what the subject is about; they just care |
| First, stick to writing content that is relevant to your | | | | about the number keywords and keyword phrases. |
| site. That means that if your site is about Rock | | | | The only way you can possibly displease a search |
| music, you should not have any content about dogs, | | | | engine spider is by overusing a keyword/keyword |
| as that only makes your site look bad and repels | | | | phrase and making your site smell like spam. Search |
| visitors. | | | | engine spiders are now more advanced than ever, |
| Second, write content in an easy to understand, | | | | and so they are better able to ignore sites that are |
| conversational format. Do not use big, fancy words | | | | full of spam. Too many keywords or keyword |
| just for the sake of looking smart or pleasing search | | | | phrases that are blatantly there will hinder your site |
| engine bots. I can't count the number of times I've | | | | from being crawled by spiders. |
| visited a site with content that is so hard to | | | | Keyword density of 1-3% is generally considered to |
| comprehend that I do not wish to ever come back | | | | be good. Any less than 1% is bad and will make it |
| to that site again. You want to make a good first | | | | harder for your site to get listed on search engines; |
| impression on anyone who takes the time to look at | | | | any more than 4% makes your site look like spam. |
| your site, so make sure your content is easy to | | | | Keyword density is basically the number of keywords |
| understand. | | | | or keyword phrases in a piece of content divided by |
| Third, never ever write content that is long, dull, and | | | | the total number of words. |
| boring. If the point you are trying to get across can | | | | Before you write your article, take some time to |
| be said more concisely in 500 words, than why | | | | make up a short list of keywords that are relevant |
| waste another 300 words droning on and on about | | | | to the topic at hand. Then try to naturally sprinkle |
| the topic? This is a huge turnoff to potential visitors. | | | | them into your content, so that your content will |
| Fourth, make sure that all of your content is | | | | please both the search engine bots and your readers. |
| grammatically correct. I know, this is hard because | | | | If you are able to do that, you will have a successful |
| we live in the instant messenger world, where | | | | site in no time. Not only will the search bots love you, |
| sentences like "how r u?", are thought to be | | | | but actual people will, too! |
| acceptable. However, anyone who is well-educated | | | | Writing content that is good for both people and |
| will appreciate good grammar. Make your site shine in | | | | search engines is an absolute essential to making |
| this department. | | | | your site a powerhouse. So follow the rules above |
| Fifth, don't overuse keywords and keyword phrases. | | | | and you will be able to write excellent, pleasing |
| In other words, don't make it blatantly obvious to | | | | content! |
| the reader that you are trying to attract search | | | | |